If you’re an entrepreneur in the world of coffee, get inspired by Gevalia’s launch campaign in North America and let’s start planning a meaningful coffee brand identity for your own business.
Gevalia is the largest coffee roastery in Scandinavia. In North America, the company sells coffee directly to consumers via home delivery and through big box stores such as Wal-Mart. Gevalia is a wholly owned subsidiary of Kraft Heinz based in Chicago, Illinois, producing more than 40 different varieties of coffee and tea.
